Guide to Void Fill Materials and When to Use Each Type

Void fill materials are essential when shipping products in boxes that are slightly larger than their contents. These materials help secure items, prevent movement, and absorb shocks during transit. At The Packaging World, we believe that using the right void fill can protect your products, reduce returns, and improve customer satisfaction—all while keeping your packaging cost-effective and professional.

In this guide, we’ll walk you through the most common void fill materials, what they’re best for, and when to use them.

1. Kraft Paper – Versatile and Eco-Friendly

Kraft paper is one of the most widely used and affordable void fill materials. It’s made from recycled content, making it a sustainable choice.

Best for:

  • Filling space in custom boxes for lightweight items
  • Creating a clean, minimal presentation
  • Businesses focused on eco-conscious branding

When to use:
Choose kraft paper when you want a simple, biodegradable solution that still provides light cushioning and prevents product shifting.

2. Bubble Wrap – Lightweight and Protective

Bubble wrap offers excellent cushioning and shock absorption. It’s ideal for fragile items that need extra padding.

Best for:

  • Electronics, glassware, ceramics
  • Wrapping individual items
  • Layering between breakable pieces

When to use:
Use bubble wrap inside custom boxes when shipping anything breakable or high-value that could be damaged by vibration or impact.

3. Air Pillows – Clean and Lightweight

Air pillows are inflatable pouches that act as spacers inside boxes. They’re lightweight, neat, and easy to use.

Best for:

  • Filling empty space around items
  • E-commerce shipping
  • Products that aren't fragile but still need to stay centered

When to use:
Choose air pillows when you want to reduce shipping weight while keeping your products from shifting in transit.

4. Packing Peanuts – Flexible Fill for Irregular Shapes

Packing peanuts can conform to any shape, providing all-around protection. They come in both traditional and biodegradable options.

Best for:

  • Odd-shaped items
  • Shipments with multiple products
  • Heavy-duty protection

When to use:
Use packing peanuts in custom boxes when items don’t fit snugly and need cushioning from all sides.

5. Foam Inserts – Custom Protection for Fragile Products

Foam inserts are pre-cut or molded to fit your product exactly. This ensures a snug fit and optimal protection.

Best for:

  • Electronics, tools, and instruments
  • Luxury or high-end products
  • Secure product presentation

When to use:
Use foam inserts when product protection and presentation matter equally. They're perfect for premium custom packaging.

6. Shredded Paper – Affordable and Decorative

Shredded paper fills space and adds a touch of branding flair. It's available in many colors and textures.

Best for:

  • Gift packaging
  • Subscription boxes
  • Retail products that benefit from a personal touch

When to use:
Ideal for combining cushioning with a visual presentation that enhances the unboxing experience.

Final Thoughts

Using the right void fill materials is just as important as selecting the right custom boxes. It ensures your products arrive safely and leaves a positive impression on your customers. Whether you're focused on eco-friendliness, presentation, or budget, there's a void fill solution to match your packaging goals.

At The Packaging World, we not only offer high-quality custom boxes but also guide you in choosing the best protective materials for your shipments. Let us help you build packaging that protects, performs, and promotes your brand.