Australian Liquor Marketers Partner with StayinFront to Optimize Field Force Effectiveness

StayinFront, a leading global provider of mobile, cloud-based field force solutions,
analytics and digital solutions has announced today that Australian
Liquor Marketers (ALM), a prominent broad range liquor wholesaler
supplying over 12,000 liquor premises, has deployed its technology in
Australia to increase field force effectiveness.

StayinFront will provide its best-in-class mobile solution, TouchCG Advanced, for ALM’s sales representatives to conduct more tasks in every store visit, and its back office tool, TouchCG Admin Portal, for ALM’s systems administrators to enable them to efficiently manage in-field teams.

Recognized by leading industry experts and analysts, StayinFront was
ranked Best-in-Class for Mobile UX, Analytical Insights, Retail Activity
Optimization, Guided Selling, Coaching and Interactive Customer
Presentations in the Promotion Optimization Institute’s Vendor Panorama for Retail Execution and Monitoring in Consumer Goods 2019.

“After an extensive search, we are pleased to have selected
StayinFront, as we are impressed with their ability to provide us with a
solution that supports our selling capabilities across all our
routes-to-market – off-premise, on-premise and hybrid liquor outlets.
StayinFront’s platform enables us to streamline our processes and set
activity targets and tracking for our Business Development Managers, and
allows our system administrators to view built-in-analytics, dashboards
and KPIs to maximize the power of the system,” explained Chris Baddock,
CEO, Australian Liquor Marketers.

“We look forward to providing ALM’s field teams and managers with our award-winning technology that will empower them to Do More, Know More and Sell More on every visit,” commented Archel Aguilar, Managing Director, StayinFront Group Australia Pty Ltd.

About Australian Liquor Marketers
ALM supplies over 12,000 liquor customers. In addition to
supplying liquor stores, ALM incorporates a specialist on-premise liquor
division that supports bars, pubs, restaurants and hotels. It also
provides a similar supply service in New Zealand via the Tasman Liquor
Company. Through our network of 14 distribution centres located in each
State and Territory in Australia, and in New Zealand, we support
independent businesses with a competitively priced and extensive liquor
range, delivered through our cost effective and efficient supply chain.
www.almliquor.com.au

About StayinFront
StayinFront is a leading global provider of mobile, cloud-based
field force effectiveness and customer relationship management
solutions for consumer goods and life sciences organizations. Companies
of all sizes, in over 50 countries use StayinFront software to
streamline sales operations and reduce the complexity, time and expense
associated with field efforts. StayinFront products are seamlessly
integrated to provide companies with timely, accurate field data and
actionable insights, enabling field reps and management to Do More, Know
More and Sell More. Headquartered in Fairfield, New Jersey, StayinFront
has offices in Chicago, Canada, the United Kingdom, Poland, Turkey,
Ireland, India, Australia, Singapore, and New Zealand. Through its 20:20
Retail Data Insight and StayinFront Digital subsidiaries, StayinFront
delivers stand alone and tightly integrated actionable insights and
guided selling by analyzing retail images and data to brand managers and
sales forces around the globe. For more details about StayinFront
products and solutions, visit www.stayinfront.com.

StayinFront Contact
Archel Aguilar

Managing Director, StayinFront Group Australia Pty Ltd.
aaguilar@stayinfront.com

+61.2.9900.1139

Media Contact
Crystal Oliveri
PR@stayinfront.com

+1 (973) 461-4800 x3390