What is a Hip-Hop Publicist — and Why Lost Boy Entertainment?

They tailor hip hop pr agency strategy to where an artist actually sits — emerging, mid-tier, or breakout — and build plans that align with career arcs, not just single campaigns.

They maintain relationships across media, radio, digital editorial, podcast networks, and brand partners that actively seek hip-hop talent, not just tolerate it. And critically, they protect artists: reputation management, crisis framing, interview prep, and narrative control are handled with discretion and context — essential in a genre where one headline can alter trajectory.

Hip-hop rewards perception, positioning, and presence. Lost Boy Entertainment specializes in all three — turning raw talent into visible narrative, and visible narrative into durable career momentum.

Playlisting, Algorithmic Activation, Editorial Playlists, we have it all and can get buzz around your song marketing within the DSPs that distribute your music.

Let our social media CPC experts run your ads to drive real fans to your music.