Australia Cosmetics and Personal Care Market Overview
Base Year: 2023
Historical Years: 2018-2023
Forecast Years: 2024-2032
Market Growth Rate: 5.70% (2024-2032)
Australia has flourished. This growth comes from more people knowing about and wanting premium beauty products. Innovation also drives the cosmetics and personal care industry here. According to the latest report by IMARC Group, the market size reached USD 8.19 billion in 2023. Looking forward, IMARC Group expects the market to reach USD 13.96 billion by 2032, exhibiting a growth rate (CAGR) of 5.70% during 2024-2032.
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Australia Cosmetics and Personal Care Industry Trends and Drivers:
The Australia cosmetics and personal care market is thriving. Consumers show a growing preference for premium, natural, and sustainable products. Australians are more aware of their beauty and personal care products. They now want clean, organic, and cruelty-free options. Brands are changing their products to remove harmful chemicals. They’re cutting out parabens, sulphates, and synthetic fragrances. Also, they promise clear labelling. E-commerce and social media have fuelled this demand. Influencers and beauty bloggers influence what consumers like. They also start trends, such as K-beauty and J-beauty. More inclusive and gender-neutral products now serve various skin types, tones, and identities. Sustainability is now important to consumers. They prefer brands that use packaging made from environmentally friendly materials. They also prefer those with a low carbon footprint and ethical sourcing practices. Younger people, especially Gen Z and millennials, drive this trend. They value environmental and social responsibility when making purchases.
A key trend for Australia cosmetics and personal care brands is the growing need for personalized and tech-driven beauty solutions. AI and AR help brands improve online shopping. They offer features like virtual try-ons, skin analysis, and personalized product suggestions. The market places a strong emphasis on skincare. Key components include anti-aging, moisturization, and sun protection. This is important in Australia, where harsh weather and strong UV exposure are common. Multifunctional products like BB creams and SPF serums are becoming popular. Consumers want convenience without losing quality. Hair care is changing. It focuses on scalp health and uses natural ingredients. These ingredients target specific problems, like frizz or damage. Even if economies face challenges, the demand for reliable quality products stays strong. Local brands thrive on Australia's clean and innovative formulas. Meanwhile, international brands attract attention with partnerships and local marketing strategies. The stage is ready for the industry's growth. New sustainability ideas and strong consumer insights fuel this.
We explore the factors propelling the Australia cosmetics and personal care market growth, including technological advancements, consumer behaviors, and regulatory changes.
Australia Cosmetics and Personal Care Industry Segmentation:
The report has segmented the market into the following categories:
Product Type Insights:
- Personal Care Products
Hair Care ProductsShampoo
Conditioner
Others
Skin Care ProductsFacial Care Products
Body Care Products
Lip Care Products
Bath and ShowerShower Gels
Soaps
Others
Oral CareToothbrushes
Toothpaste
Mouthwashes and Rinses
Others
Men's Grooming Products
Deodorants and Antiperspirants
- Cosmetics/Make-up ProductsFacial Cosmetics
Eye Cosmetic Products
Lip and Nail Make-up Products
Hair Styling and Coloring Products
Distribution Channel Insights:
- Specialist Stores
- Supermarkets/Hypermarkets
- Convenience Stores
- Online Retail Channels
- Others
Regional Insights:
- Australia Capital Territory & New South Wales
- Victoria & Tasmania
- Queensland
- Northern Territory & Southern Australia
- Western Australia
Competitive Landscape:
The competitive landscape of the industry has also been examined, along with the profiles of the key players.
Key highlights of the Report:
- Market Performance (2018-2023)
- Market Outlook (2024-2032)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current, and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as part of the customization.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers create a lasting impact. The company provides a comprehensive suite of market entry and expansion services. IMARC offerings include a thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape, benchmarking analyses, pricing and cost research, and procurement research.
Contact Us:
IMARC Group
Street: Morgan Park QLD 4370
City/Town: Warwick
State/Province/Region: Queensland
Country: Australia
Zip/Postal Code: 4370
Email: sales@imarcgroup.com
Phone Number: +1-631-791-1145