The global event management software market size was estimated at USD 6.97 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 12.5% from 2023 to 2030.
With the proliferation of technology, event management software has strong data-handling attributes. It enables event managers to gather and evaluate data on participant population demographics, opinions, and behavior. The data gathered can assist event organizers in making informed choices, enhancing future events, and customizing overall experience to the needs of participants. These factors are driving market growth. Event management has grown in importance globally as the range of worldwide conferences, exhibits, and cultural events has increased. Cultural variations, communication hurdles, and foreign logistics are all managed by event organizers.
Gather more insights about the market drivers, restrains and growth of the Event Management Software Market
Event Management Software Market Segmentation
Grand View Research has segmented the event management software market report based on component, deployment, enterprise size, application, and region:
Component Outlook (Revenue, USD Billion, 2018 - 2030)
• Software
o Event Planning
o Event Marketing
o Venue & Ticket Management
o Analytics and Reporting
o Others
• Services
o Professional Services
o Consulting
o Deployment & Integration
o Support & Maintenance
o Managed Services
Deployment Outlook (Revenue, USD Billion, 2018 - 2030)
• Cloud-based
• On-premises
Enterprise Size Outlook (Revenue, USD Billion, 2018 - 2030)
• Small and Medium-sized Enterprise
• Large Enterprise
Application Outlook (Revenue, USD Billion, 2018 - 2030)
• Event Organizers & Planners
• Corporate
• Government
• Education
• Others
Regional Outlook (Revenue, USD Billion, 2018 - 2030)
• North America
o U.S.
o Canada
• Europe
o UK
o Germany
o France
o Italy
o Spain
• Asia Pacific
o China
o India
o Japan
o Australia
o South Korea
• Latin America
o Brazil
o Mexico
o Argentina
• Middle East & Africa
o UAE
o Saudi Arabia
o South Africa
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Key Companies & Market Share Insights
The key players are investing resources in research & development activities to support growth and enhance their internal business operations. The report will include company analysis based on their financial performances, product benchmarking, key business strategies, and recent strategic alliances. Companies can be seen engaging in mergers & acquisitions, and partnerships to further upgrade their products and gain a competitive advantage in the market.
They are effectively working on new product development and enhancement of existing products to acquire new customers and capture more market shares. For instance, in April 2023, Eventdex.com announced a strategic partnership with One World Rental, an event technology rental company that offers laptops, iPad, and VR equipment for events. This collaboration is expected to strengthen Eventdex.com’s event management solution offerings, including both software and hardware. Some of the prominent players operating in the global event management software market include:
• Active Network LLC
• Arlo
• Stova
• Bitrix24
• Eventdex.com
• Hopin
• webMOBI
• Whova
• Certain, Inc.
• Cvent, Inc.
• EMS Software LLC
• EventBrite
• Rainfocus
• Ungerboeck
• Zoho Corporation Pvt. Ltd.
Recent Development
• In April 2023, Cevent, Inc. announced a strategic partnership with Jifflenow, a B2B meeting platform. The partnership is aimed at streamlining bookings of in-person meetings at corporate events and tradeshows for customers of both companies.
• In April 2023, Eventbrite launched RECONVENE Accelerator in 2022, a mentorship and award program, to empower and motivate the next generation of event creators. In addition to the following development, the company introduced a panel of judges to select five winners, who are expected to receive a sum of USD 20 thousand, along with a personal mentorship program from Eventbrite.
• In March 2023, Whova announced that its event registration system is now available in 39 countries, with newly added 16 countries in the list. The following initiative is expected to help Whova in expanding its global reach and serve customers globally.
• In March 2022, Cevent, Inc. announced the acquisition of Blackstone in a transaction of USD 4.6 billion. Blackstone has expertise in the hospitality and event industry. Cevent, Inc. aimed to expand its business and launch innovative solutions to power the events and meetings ecosystem.
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