So next week, I’m going to start doing a rewrite of one of my projects. It’s a little overwhelming because I want to do everything “right” while I have the time, so I don’t have to do a rewrite again.
I’m going to try and get ahead of it this weekend by going deeper on learning about analytics. I have a vague sense of what’s going on with my users, what works and what converts. Mostly it’s intuition. I would really like to solidify that first if possible. I’d like to be able to quantify what effect the other changes I’ll be implementing have.
I have a general idea of what my KPIs (Key Performance Indicators) should be. This is truly the second go around at this analytics thing. The previous time, which was a few months ago, I went through and added a lot more tracked events. The good news is, I at least have some data to work with.
I suppose the missing piece of the puzzle is to take these goals I have and the data I’ve gathered and somehow put them together.